Gnip has established itself as the reliable, sustainable and complete source of all Twitter data since the very first Tweet in 2006. We first began serving historical Twitter data with the launch of our Replay product several years back. In September of 2012, we released our Historical PowerTrack product. This tool allowed customers to retrieve any and all data from the entire Twitter corpus through the application of powerful, custom filters across any timeframe.
Some of the biggest companies and brands in the world have since relied on Historical PowerTrack to meet their urgent needs for complete, historical Twitter data. Heck, we even stored and served the complete corpus for the Library of Congress along the way!
This brings us to the current day, as Gnip recently launched a Search API that gives customers instant access to recent historical Twitter data.
While there are a myriad of use cases for historical social data, the underlying needs fall into two distinct groups of requirements:
Smaller amounts of recent data that need to be accessed immediately
Older or larger sets of data that cover longer time periods for ad-hoc research, benchmarking, and academic study
Let’s look at a few of these real world examples and how Gnip’s historical product suite has a solution for each:
Do you want to pre-populate a month (or even a year) of data for a new customer’s rules? You can minimize their signup and switching costs with Historical PowerTrack.
Are you looking to perform academic research around the Arab Spring? Remember that these events started in late 2010, spanned several months and involved 10’s of millions of social activities. Historical PowerTrack will give you coverage of every single activity you need.
Do you want to understand social conversations around a recent unexpected (and potentially nightmare-inducing) PR event, something you obviously hadn’t planned for in realtime? Search API will instantly deliver this data, allowing you to gauge the impact of the situation and respond with the appropriate urgency.
What if you want to understand the volume and type of data a new rule will generate (as well as what the historical trend looks like) before applying it to your realtime stream? The Search API can answer those questions… and more.
Gnip’s historical offerings allow you to get all of the past Twitter data you need, whether your situation calls for immediate access to recent event activities or huge data sets dating back years and years. Either way, Gnip is your one-stop provider for any and all historical data applications. Contact us today!