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The response to the commercial Twitter streams we’ve made available has been outstanding. We’ve talked to hundreds of companies who are building growing businesses that analyze conversations on Twitter and other social media sites. As Twitter’s firehose continues to grow (now over 110 million Tweets per day), we’re hearing more and more requests for a way to filter the firehose down to the Tweets that matter.

Today, we’re announcing a new commercial Twitter product called Power Track. This is a keyword based filter of the full firehose that provides 100% coverage over a stream that you define. Power Track customers no longer have to deal with polling rate limits on the Search API and volume limits on the Streaming API.

In addition to keyword based filters, Power Track also supports boolean operators and many of the custom operators allowed on Twitter Search API. With Power Track, companies and developers can define the precise slice of the Twitter stream they need and be confident they’re getting every Tweet, without worrying about volume restrictions.

Currently we support operators for narrowing the stream to a set of users, matching against unwound URLs, filtering by location, and more. We’ll continue to add support for more ways for our customers to filter the content relevant to them in the future. Check the documentation to see the technical details of these operators and more.

Gnip is here to ensure the enterprise marketplace gets the depth, breadth, and reliability of social media data it requires. Please contact us at info@gnip.com to find out more.

Today we’re excited to announce the integration of the Google Buzz firehose into Gnip’s social media data offering. Google Buzz data has been available via Gnip for some time, but today Gnip became one of the first official providers of the Google Buzz firehose.

The Google Buzz firehose is a stream of all public Buzz posts (excluding Twitter tweets) from all Google Buzz users. If you’re interested in the Google Buzz firehose, here are some things to know:

  • Google delivers it via Pubsubhubbub. If you don’t want to consume it via Pubsubhubbub, Gnip makes it available in any of our supported delivery methods: Polling (HTTP GET), Streaming HTTP (Comet), or Outbound HTTP Post (Webhooks).
  • The format of the Firehose is XML Activity Streams. Gnip loves Activity Streams and we’re excited to see Google continue to push this standard forward.
  • Google Buzz activities are Geo-enabled. If the end user attaches a geolocation on a Buzz post (either from a mobile Google Buzz client or through an import from another geo-enabled service), that location will be included in the Buzz activity.

We’re excited to bring the Google Buzz firehose to the Social Media Monitoring and Business Intelligence community through the power of the Gnip platform.

Here’s how to access the Google Buzz firehose. If you’re already a Gnip customer, just log in to your Gnip account and with 3 clicks you can have the Buzz firehose flowing into your system. If you’re not yet using Gnip and you’d like to try out the Buzz firehose to get a sense of volume, latency, and other key metrics, grab a free 3 day trial at http://try.gnip.com and check it out along with the 100 or so other feeds available through Gnip’s social media API.

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  • # {New Product Feature} Enhanced Filtering for PowerTrack http://t.co/zVgJUY6H More precise filtering options for the Twitter firehose!
  • # Feasting on whale carcasses http://t.co/espZtpNL Twitter and Facebook, Why Twitter Might Be Worth More In The Long Run @pointsnfigures
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